Should I Promote My SaaS to get first 100 Customers without budget
Bootstrapped founders: how did you get your first 100 customers without spending on ads? I'm interested in tactics that actually worked in 2026, not generic marketing advice.
Distribution is the hardest rn and most marketing advice is absolute with AI.
So would love to know if something is working tbh
Depends on the product niche, but most of the time if it's a b2c, posting tiktok/instagram content regularly helped a friend of mine a lot. And if b2b, twitter and reddit comments and cold dm worked for me personaly. Am currently at ~50 users, not 100 yet haha
Man, I'm literally in the exact same boat right now. I've been trying everything submitting to those tiny directories nobody visits, even doing manual cold outreach.