We ran into this ourselves when we needed to explain complex features to potential users. Finding the right format that balances clarity and engagement was key, and we experimented with various styles before settling on what worked best.
We ended up building Wyshbone to handle sales lead generation and sales enablement, focusing on discovery and CRM integration to streamline outreach.
It would be great to hear what others in the community are using or experimenting with for similar needs—maybe we can all learn from each other’s experiences. More details are at wyshbonesales.com.