HACKER Q&A
📣 Vaxind

B2B SaaS founders: what are (or have been) your biggest problems?


I'm curious to hear from founders working on B2B SaaS. What feels like a constant pain point or bottleneck for you?

Could be distribution, demo scheduling, leads, onboarding, customer success, integrations — whatever consistently gets in the way.

I’m not trying to pitch anything. I’m 18 years old and just want to build a useful service to help SaaS founders.

Really appreciate any input or stories you can share!

  👤 bewal416 Accepted Answer ✓
Finding a co-founder, plus making those first few hires, is easily the most challenging part. You're going to realize you can't solve every problem, and you'll need help. Finding your team is like finding a life partner- a great one that complements your strengths and weaknesses could set you up for life. The wrong one will result in mismatched effort, finger-pointing, and time spent away from the customer. It's one thing to ask a user to give you $20/mo. It's another thing to ask another human to wake up with you every day and spend their prime working on your vision in opportunity cost of working on something else. It's going to be the most important sell of your life!
👤 mvkel
Work backwards from the customer.

If you want to generate revenue, you'll need to work with b2b saas companies that can afford your product.

That means they're doing (minimum) $500K ARR; a proxy for having some semblance of a team established, and a level of complexity in the business that can no longer be sustained in docs on Google Drive. In other words, when you cross $500K ARR, you need software to keep growing.

In my own experience, the most annoying thing was low qualified lead volume, because b2b isn't trying to sell to the entire world. But the answer isn't yet another marketing automation platform. Our biggest solve for this was analog: attending lots of industry conferences and making a network.