How does GTM for pre-revenue early stage startup look like?

Question

Hey! While designing a pitch deck for an accelerator, one question always pops up in my head about what should we write about GTM being pre-revenue early stage startup? I get the target audience, testing right hypothesis, distribution channels, but I feel YC content doesn't provide the clear answer to this situation. Other content dictates a version of GTM that's way beyond our stage, series A at least.I'm wondering, does that mean we are too early to apply for an accelerator?Thanks to all taking a look.

rogerkirkness · Accepted Answer

Customer development is when founders cold email (or Tweet, whatever is appropriate) and talk to customers trying to test the following in the following orders:
1. Is the problem that you're going to solve important? Do people respond to cold email about a hypothesis to solve it? (testing problem relevance)
2. Is the solution that you put forward realistic sounding to customers? Do they believe that you'll be able to build it, and want it if you do? (testing solution relevance)
3. When you show customers an early version of what you're building, do they ask to use it (testing problem/product fit)
4. When early users get access to your sketchy prototype, do they usage retain? Regardless of funds changing hands, do they keep using it?
If you have a product where you can email people about a problem, who consistently reply, see a demo of your product and ask to use it, then adopt it and continue using it without pressure, you should figure out pricing.