I've found that taking the more humble, "hey we're still developing it but we'd love for you to try it" to have more success on Reddit & Twitter.
We've been trying it on email but seems like it's not working. We're getting 30% open rate but no responses. We're going to test the more hard sell, value-prop based approach but I wanted to ask here to help further pinpoint if it's a messaging or lead-quality issue.
Thanks
Your call to action should be along the lines of "we're working on solving X problem for people like you, and I'd love to show you what we've built so far. Maybe you'll find it useful".
If you do this, then schedule a 30 minute call where you have a 10-15 minute demo rehearsed that goes over the problem, and why your product exists. After your demo, you can open up into more discovery about their challenges or what they would want to see in your product.
I've built sales teams at startups, and it's a very different outreach process than my current BigCo- your process is more about education and being opinionated.
Email me if you want to chat more.
https://marketingexamples.com/sales/jason-cohen
I think being humble and open is the way to go.