HACKER Q&A
📣 tanaylakhani

What do you use for email marketing?


I find email marketing to be cheapest among all other marketing channels. SEO for sure is cheaper, however process is long and unpredictable in the beginning. Which tool you use for email marketing and cold outreach? How do you make sure emails don't bounce?

I have 1M+ emails but 30% no longer valid.

  👤 spammepls Accepted Answer ✓
You don't have 1m emails, you have 700k. You're doing cold out reach, so 700k people who don't want your useless spam.
👤 pwg
Please don't. No one wants your SPAM.
👤 fargle
i have a fairly simple policy.

if you send me unsolicited email, i will actively boycott your company. not just for myself, but anyone and anywhere i have influence. i have significant influence in my very large companies product choices, and unsolicited pandering is the one perfect way to get me to go out of my way to ensure that our business has nothing to do with you, ever.

if you are indexed on google (1st page, 10th page, it doesn't matter), and it describes your thing, you're done. spend your money elsewhere. the rest is a useless gimmick.