HACKER Q&A
📣 undopamine

Need feedback on my landing page as a first timer


I'm working on https://undopamine.com?src=hn , currently in the idea validation stage. I've come up with a "minimum viable" landing page.

As a first timer on frontend, I'd appreciate all feedback - headline, design, product, anything. Thanks!


  👤 pwg Accepted Answer ✓
Does not work with javascript blocked via ublock origin.

Instead, a giant blue bird svg takes up most of the page, scrolling down there is another giant svg, and then a tiny amount of unformatted text.


👤 throwaway798214
You probably want to fix the page title:

  Document

👤 curvx
1. There is so much space in the bottom. Why its scrollable despite not having that much content?

2. After submitting the form, the network tab shows I made whopping 87 requests!

3. You could give some love to the social icons too. I would probably add hover effect similar to what you have in "Join Waitlist" button but shows respective color.

4. No padding around your content for mobile viewport.

Otherwise looks good. Can't wait to try this out :D


👤 nickelcitymario
First, congrats on getting your idea out there for validation!

Since you asked for feedback, here's my critique of your existing copy:

1. It looks like the primary benefit is "One Click". I don't have a multiple-click bookmarking problem, so this doesn't immediately speak to me.

2. I don't know what link hoarding is, so I may or may not be overwhelmed by it.

3. I have no intention of ever sorting out the mess, and you haven't convinced me the mess is a problem worth solving.

4. There's nothing to tell me what this product actually is. Is it a browser plugin? SaaS? Will it cost anything? Is it open source? Will you be copying my bookmarks into a new system called Undopamine? Or will you be making changes to how my bookmarks are organized in the browser? If it's a browser plugin, which browsers will be supported?

5. Why the name "Undopamine"? Is anyone looking for an antidote to dopamine? Kudos on finding a unique and memorable name, though.

K so that was a lot of negative, and I'm sorry about that. As a peace offering, can I offer the following rewrite for you?

* * *

# Bookmark it all and let Undopamine sort it out.

Overwhelmed by all the great content out there? Wouldn't it be great if someone organized all your bookmarks for you, so you can find what you need when you need it?

Meet Undopamine, your AI bookmarking librarian.

## How AI-powered bookmarking works

1. %This is where I would explain how your product works%

2. %And why it works that way%

3. %Except I have no idea how it works, so I can't%

## Export your data anytime

%This is where I would explain how the user's data isn't locked in. People are understandably wary about committing their time and energy into using a product that might not be around in a year from now. Make sure they know they can take their data with them anytime.%

## Early adopter perks

- First 6 months free

- Special early adopter pricing of only $X

- %Etc. Give the user a reason to sign up now rather than wait to see if your product takes off.%

* * *

Basic gist:

1. Clearly explain what the product's benefit is. ("Bookmark it all and let Undopamine sort it out.")

2. Explain why bookmarking is a problem.

3. Drive the point home. (Copywriters call this agitation. Make the problem feel as big as you can.)

4. Explain how it works. Ideally, show it. If I'm still reading, it's because you've sold me on the problem. So now you have to sell me on your solution. What are they signing up for?

5. Address their objections. They're thinking them anyway, so you might as well raise them and address them. Two objections that came to my mind are concerns about whether the product will still be around in a year (i.e. is it worth my time?) and whether it would be affordable today and tomorrow.