Yours might be “Perfai makes APIs faster. We do this by ?” The “how” is unclear.
Are the case studies from actual users? Why all of the disclaimers?
Your site mostly makes the claim that “slow APIs lead to churn.” If that is true, it is not obvious to me. I almost wonder if the copy was written by AI, as it uses plausible-sounding verbiage but is unconvincing.
I believe the real problem is that you haven’t talked to enough potential users about their API problems. If you were able to quote their pain points in their own words, I think the copy would more convincingly demonstrate there is a problem and how your solution fixes it.
- More specifically, the blocks takes ages to display after scrolling on mobile
- There is a horizontal scrollbar on mobile, which is annoying (Kiwi Browser)
- You should drop the fancy JS and make plain HTML pages, or it's going to hurt the performance and SEO.
- After quickly reading the webpage, I do not understand what this it about. How can a third party product make my hand crafted 10-endpoints REST API faster? Is it some kind of CDN? Or analysis tool to help navigate big APIs? (in the second case, you should clearly sell it as such, because it does not actually make anything faster by itself)
What it results in is scrolling, seeing a completely blank screen for a second or so while scrolling happens and updates are deferred, and then showing something. It could have been there all along.
Also on mobile the button below "Get a free assessment done by our expert performance engineering team." only shows the letter "S"
This is on iPhone 14 pro
It looks like you're using Webflow, not sure if it's possible to make it faster.
Lighthouse on my MacBook Pro 13-inch 2020 i7:
Just set a price, don't ask people to request a demo because they won't.
Some what I would suggest is:
- More contrast between the text and the background
- Less text
- Put the most meaningful text earlier
- Create "plans": basic, pro, enterprise. Keep the "Contact sales" button only for enterprise.
If you built something that will make APIs with an OpenAPI spec faster, can you say that in a way that doesn't seem like you are selling snake oil?
Only play around with JS and animating once you're sure it's absolutely needed. Most animated reveals are wishful attempts to look high tech that just irritate the visitor. If you're in doubt, just follow how a major company like stripe.com does it.
What is the AI doing here?
Can I use it if I don’t have “swagger”? I don’t have swagger - I only have Typescript.
Who is providing the “AI”? Is this an LLM thing or like, your own deep learning model? Hard to say I want to give API access to random vendor.
Step 1 is “call us” - I would never bite.
* Marketing websites need to be mobile first. Your first impression will be on a phone even if the product isn’t usable there. The demo should be a one click on an example domain and you might even fake the formatting.
* Put the case study logos on the home page for social proof
* A much simpler and more useful solution to API testing is to scrape or record latency data from prod. With that data I don’t have to worry about authentication or making sure the automated tests are hitting a realistic account setup. Those are the hardest parts of doing synthetic performance testing and you expect the customer to do those for you.
Remove the first sentence.
Also the viewport width is broken on mobile (chrome on android). I shouldn't be able to zoom in and out on mobile either.
Docs on the viewport meta tag: https://developer.mozilla.org/en-US/docs/Web/HTML/Viewport_m...
These are the most obvious things I noticed within 5 seconds and I stopped after this.
So you are communicating exactly nothing to me about who you are and what you do.
You don't care enough to even throw an alt-text
I like that it's relatively clean. No huge images or animations. It has a bit of Google feel to it with focus on central text field and limited distraction.
Being that simple, it should be blazingly fast. It appears it uses code to... make things slower? That's going to divide audience, to those who like cute effects and those who just want to get to it. Who's more likely to be your buyers?
It was not at ALL obvious to me that I should scroll down. Again, it evokes google, there's a search box, and four sections / buttons / numbers at bottom that seemed to indicate end of content/page.
Your pricing/faq structure is confusing to me. Pricing goes to FAQ, FAQ goes to pricing#FAQ. There's no pricing either way :D
I don't know if there's enough description right up front, or an easy enough link, to understand what it does / what's your sales pitch / why this is worth the time. But I like that you can try it right away with minimal hassle. Goes back to my first point though - if your audience are no-nonsense techies, reconsider the value of intentionally slowing / fading things in :)
FAQ letters are either somewhat low contrast/hard to read if cursor is not on them, or very hard / extremely low contrast to read if cursor is on them (which it typically would be if you click on it). Likely to be another pet peeve of the HN audience :)
I feel it is not expected behaviour for "Products" button to not do anything, only open your choice of specific product lines. My expectation would be that I can hit "Products" root button to see overview and comparison of your products. I don't want to chase them one by one - I don't have the information to make informed choice yet. Edit: Clicking those two links just scrolls me on the front page which is somewhat unexpected behaviour (it's structured to make me feel it's a separate page), but more importantly it's strangely slow. It pauses then scrolls then fades in. It feels like the automatic gearbox in older cars - nothing, nothing, oh wait did you press gas? Hmm should I do something about it? Oh! Yes! I'm a transmission! I should downshift! Yes! Here you go! ==* :->
With that in mind, the more I use the site, the more little delays accumulate. I feel like in 1998, netscape could instantly go to anchor inside the page. I feel like in 2023 on my Fibre gigabit, I'd expect clicking a button that does the same thing should be... like, faster than instantaneous :->
That being said, I cannot evaluate how good your product is - I did not interpret that to be the gist of your question, just the website itself.
For the first three words of the first sentence on the page, this feels unnecessarily defensive. It diminishes what's being said as a fact by making the reader work out if they trust Google in this area. It almost sounds like you don't believe it.
If API performance is important, you should state it, not pass along a rumour. If the work done to show that is someone else's, cite that in a footer.
2. When permitted javascript, it appears to use it to... intentionally fill in page contents slowly? It's hard to fully convey how obnoxious this is.
3. I assume you're aware that the "Pricing" link at the top goes to a page that contains no information whatsoever about pricing?
4. For the FAQ page (which is somehow also the pricing page, despite the lack of pricing?), having to manually open and close each question is cumbersome and annoying. Or rather, it would be only cumbersome and annoying, except that you have once again introduced the "intentionally slow down displaying content" javascript, which makes it outright infuriating.
5. Clicking on "Products" does absolutely nothing. Hovering over "Products" brings up some obnoxious little micro-lightbox bullshit.
6. Clicking on either of the items in the obnoxious little micro-lightbox bullshit takes you to... the front page of the site. The entire site appears to only have two pages, so why are you insistent on pretending that it's four?
7. The fact that one of the first problems that this site with wretched UX claims to be able to solve is "Poor UX" is some absolutely top shelf comedy. My compliments to whichever troll managed to sneak that joke in.
2. Information density is way too low, the entire page could fit on one 1080p monitor.
3. I don't know what I'm even looking at immediately after opening the page. What is the information you want to convey? Put it front and center on the page, make it the first thing I see. That interactive text box is useless to me, because I don't know what anything is.
4. Gray text on white background is an insult to peoples' eyes. Use black text on white for maximum readability. You're trying to convey information here, this is not an art piece for your high school project.
Entering a long URL is cut off by the blue button.
Ensure that 169.254.x.x type URLs aren't being processed by your checker first.
Overall I think I like it, it does explain well what it does.
1) Why should I care?
2) What are you going to do for *me*?
Features < Benefits
I personally upvoted, commented, and thanked each of you individually for your feedback.
To everyone - Thank you so much!
It's not consistent
API Performance Monitoring: Detect high-latency APIs.
Speed Matters
* In the pricing page, you might want to remove the `.00`, to make prices easier to read
* In the demo, there is a typo in the 'console' output: `defnitions`.
2. Slow websites stop users from using the system.