What went wrong? Why did we go from having a world-wide web that used to be freely accessible to everyone, to a set of silos that only serve money generating customers?
How did we go from a proliferation of ideas in the form of various websites and forums to centralized gated websites (e.g., Reddit)?
it's not a coincidence that all these companies are locking down APIs, fighting against scraping, and doing other cost cutting measures at the expense of users, all at the same time. You can't raise money easily anymore, so showing revenue is more important than user count or other fluff metrics
The web was riding a wave of monetized eyeballs, and the value extraction from it has become incredibly … bad. With people having gotten used to the internet, ads gotten more aggressive, more people using adblock etc etc the "free content" industry is in a race to the bottom, they long since reached the bottom and are now fighting over shovels.
The LLM explosion is the spark in the powder keg. Now those companies with broken business models have execs pressured by investors seeing the end of the free ride. A lot of money is riding away from this model purely based on (reasonably justified) fear.
What's next? Well, predicting the future is difficult, but IMO it's reasonable to think that high quality human content will now come at a premium. For example, subscriber-only communities (be it pay-gated, or gated in some other way… login-only won't cut it for long IMO).
The pendulum will swing the other way until someone once again finds and popularizes a push for free and open content, and the cycle will begin anew.
So I'll ask you a question:
It didn't simply happen all at once. It's been going on since the inception of the world wide web. Are you really surprised?
Virtual reality is still reality. The early internet that we experienced in 90s felt so different from real world, because it was a new media and real world powers had not yet expand their influence into it yet, but eventually they will. Censorship, speech control, propaganda, commercialization, etc and etc, everything will be there. To the point the new media/platform/reality becomes no different from outside world.
People are excited about VR technology recently. I am not. It would be the same damn story again.
YouTube in particular simply isn't possible without monetization, a substantial amount of that money at least does go to the creator.
Also for things like reddit and Twitter, lazy users is the real truth. Instead of having to locate the forum for your obscure topic, you just see if there's on on reddit and call it a day.
This costs money, especially at scale. As much as people hate it, nobody has solved the problem of how news organizations or most digital content platforms can actually make money.