Cold outreach through email or LinkedIn?

Question

If you had to choose, would you rather be pitched through e-mails or LinkedIn messaging?This outreach is specifically towards developers, CTOs, VP engineering of startups.Pitching is to try a product out for free or to get on a user interview call, and not about hearing a sales pitch to purchase a product.

mlhpdx · Accepted Answer

The pitch almost doesn&rsquo;t matter, I&rsquo;m not going to read it.My prompt for filtering inbound email is &ldquo;Summarize the goal of the sender of the following email in 12 words of less&rdquo;, which then replaces your subject. I almost never respond to a cold LinkedIn message.Sorry, but it&rsquo;s tough out there.

MattGaiser · Answer

LinkedIn. My email is bombarded with spam and LinkedIn messaging isn't free or unlimited, so they tend to be a bit more focused.Even on my private infrastructure emails, the email burden is quite high. LinkedIn has maybe 3 messages on a busy day.

pestatije · Answer

Those are private...if you want my cooperation don't spam me

mattl · Answer

I&rsquo;m not sure I&rsquo;d even see a cold message via LinkedIn

pabs3 · Answer

Don't spam people.

Cold outreach through email or LinkedIn?

LinkedIn. My email is bombarded with spam and LinkedIn messaging isn't free or unlimited, so they tend to be a bit more focused.
Even on my private infrastructure emails, the email burden is quite high. LinkedIn has maybe 3 messages on a busy day.

Those are private...if you want my cooperation don't spam me

I’m not sure I’d even see a cold message via LinkedIn

Don't spam people.