HACKER Q&A
📣 klntsky

Let's Advertise Adblockers?


In the United States, 34.2 percent of internet users said they used adblockers. Adblockers have been around for a while, why didn't the number reach 90%+ values, as some predicted in 2010s?

What if, hypothetically, there was a donation-funded non-profit to finance an ad campaign using the common ad suppliers (e.g. adsense), paying ridiculous amounts of money to bump that number to, say, 60%?

Of course large ad providers would want to remove this campaign from their platforms, but still, there are physical ad spaces that are out of their reach.

No one who I helped to install an adblocker hasn't been dissatisfied with it, so it could be only a small push in the right direction that is needed to get rid of ad-driven models of revenue globally.

Hope the banner blindness of the population wouldn't be a limiting factor for this idea to be implemented


  👤 anenefan Accepted Answer ✓
Though small sites might derive a limited income from ads, big areas like google and facebook would certainly push pack if most people adopted an adblocker. Users would soon find themselves locked into a system that proves they loaded the ads.

Money would be better spent creating a virtual screen sandboxed extension for browsers where ads were navigated to the e screen ... where most people could opt not to ever view and ultimately deleted.