These e-bikes were from China, probably produced at volume and at low-margins. There were many articles about these falling into disuse and piling up in dump yards. So round 1 of e-bikes was a failure.
But check out https://www.atherenergy.com. These e-scooters are becoming more common sight in India.
So something like this could be a very different segment from the current Tesla car/truck markets for Tesla.