1. the steps involved or any detail regarding to form a criteria on when to shutdown a startup that did managed to raise an initial seed round, got some validation but isn't growing.
2. Assuming the shutdown is decided, how it's done safely in a way that minimizes pain for all the parts involved. What steps are involved?
1. Customers would want, at minimum, an alternative solution; the smoother you make the transition for them, the better.
2. Employees would appreciate a good severance and referrals to similar roles.
3. Investors would be content with their principal reimbursed.
As a founder, I could walk away with a clear conscience having done, or at least having made genuine efforts to achieve, the above.