IMO, The current internet model is based on advertisement and tracking which is bringing lots of corner cases for our society model. I am working for a company which does provide services online but refuses to enter this system. The only source of income is premium subscription for the service.
As consequence, the company struggles to make money in the west.
Of course this might be related to a million of reasons, but I started wondering what would happen if we needed to pay for online services.
my questions for you: - do you pay for Netflix, prime ou disney+? - do you pay youtube premium? - would you pay to use stackoverflow? - why wouldn't you pay to Medium?
I think we are used to have content for free, but increasing costs in content production and maintance are stressing the limits of what can be earned through publicity.
Unfortunately, it is also really easy for content to stolen or shove into another site. eg udemy courses which are basically videos from other people. This means that many authors cannot rely to receive a fair amount for their work.
Thank you for those who shared their thoughts in advance.
I don't pay for medium because I don't pay for op-eds, and there's rarely good enough content on medium to justify spending anything for it.
Both the services in the examples you gave need ad power because I don't think anyone can justify the cost/benefit analysis of paying some number dollars a month for it. Moreover, we are inundated with subscriptions. In this light, both medium and stack overflow do not provide enough incentive to pay for them. In the case of stack overflow, many times I could just open a desk reference or think a little harder about the problem I'm trying to solve. It's a convenience, and one that isn't needed. Experts exchange had the same problem and we all saw how that went.
I pay every month for the Financial Times - it's good quality news coverage. Though it often comes from a particular political standpoint it doesn't need to resort to all the outrage-bait clickbait articles that have consumed the output of other newspapers in the UK.
Medium is generally low quality, and there's nobody on there that I would pay monthly to receive whatever they feel like writing.
Stack Overflow is useful but answers are quite hit-and-miss. I pay for educational content/videos/etc on other sites, but I would probably want Stack Overflow to be better organised and more in-depth if I were paying for it.
Basically, it needs to be good quality and consistent content. If you want to make money by being a platform and gatekeeper for content produced by random external people, curate the content well and make sure that there's real value in paying for it.
If your company refuses to do either, I’d be interested in taking a look at what you do. Perhaps that’s your angle: make it clear how you respect the user and back up your claims. I speculate the market for people who care for this is growing, not shrinking.
> As consequence, the company struggles to make money in the west.
Does this mean the company doesn’t struggle to make money in the east, with the same model? I’d be interested in learning more.
But would it make sense? It's a cooperartive platform. How would a payment system look like? It should benefit the community, the people writing answers, but also the question authors. But what would be the impact on the writing quality? People would spam the platform in order to get rewarded? I don't see how a payed answer-question community would work and I guess Quora is a good example how it went into the wrong direction.
The fact that there is a community where membership is free / ad-supported and is prominent in the developer community does not mean the paid access model does not work.
I wouldn't worry too much about content being stolen either. I could easily torrent any of the movies I watch on Netflix, but it's just not worth the hassle - and I live in Central Europe, not California or whatnot.
If your company is not doing well it might be because of more fundamental reasons.
I pay for Reddit premium, since I am a mod of semi-large subreddit and giving out awards seems to be a game changer and kind of made the subreddit lively.
I also pay app subscriptions from indie devs and indie book authors. Hopefully it will inspire them to create more and make a living.
I am happy to pay for medium, the quality isn't high but it is modern. And I prefer the content to mainstream content producers.
The problem is there is a circular dependency between funding, work, time, revenue. This is a tragedy of society. Everyone wants things for free but doesn't want to be the first to pay for something that is empty or not proven. (Risk)
I pay for content where quality is high. Stackoverflow is hit or miss, Medium is mostly garbage. Substack hits well, I pay for a ton of those and prefer that authors get paid well to do what they do.
I buy Udemy courses pretty liberally, even though they also vary in quality. If I get a dud, maybe there’s a refund process but, more importantly, there’s no continual leak in the bucket going to them.
I do pay for Netflix (though consider canceling somewhat regularly), Comcast Internet, Ting mobile, and Amazon Prime, but no other subscription services (that I can think of). I’m generally opposed to time-based subscriptions, especially where the value (or significant costs) are not time-based.
Business on the other hand is different. It depends on value extracted. That is why SaaS models works on the internet. But these people then assume the same model would work for consumers.
Apps, on the other hand scores a lot higher than on the Web. So even if your App is a simple wrapper around your web content the conversion rate is still much better.
However, I do pay for MDN.