HACKER Q&A
📣 c0nrad

How to Price a Slack App


We recently released our first Slack App (https://slacklatex.com/) and we're trying to understand the best way to structure pricing.

I think the options are:

  1. $ / month
  2. $ / user / month
  3. $ / active user / month
  4. $ / api call / month
But I'm not sure how to evaluate which is best. (Nor am I even sure what the criteria for best even is)

If anyone has any experience pricing slack apps (or know of any resources), I'd really appreciate any insight. (My email is in bio if that's preferred)

  👤 mike_d Accepted Answer ✓
Free. The vast majority of Slack instances are groups of friends, common interests, and small businesses. This might be a super compelling feature for a model rocketry club, but they can't even afford to upgrade to paid Slack instances.

Now launch an enterprise plan. It should be hundreds or thousands of dollars a month, whatever keeps you afloat. Include SLA guarantees and support. Enterprise users are going to have you engage lawyers to redline contracts and do security audits since you are plugging into their internal communications. Saying you have "commercial grade encryption" doesn't mean anything to the people who will pay your bills and you are going to have to pay for outside pentests and privacy audits.

But most importantly start working on your next Slack app and diversify your income. In all honesty this is a feature built on a bug (poor text rendering in Slack). If a billion dollar company needs that bug fixed they are just going to pressure Slack during the next renewal to avoid having to pay you.

👤 elcomet
api call / month is not good, as it can be frightening. I don't know how many api calls I am going to use when I subscribe.

Therefore I think $/month or $/user/month makes more sense.

To choose between the two, I would say, are your costs growing when there are more users in the slack app? If so, then $/user/month makes more sense.

👤 gls2ro
Depends on your target group:

1. If you have as target small groups: like small startups then user/month is better (for them)

2. If you have as target bigger groups maybe over 50 members then flat fee is better (for them)

Active Users or Api Calls is hard to understand and follow from a buyer perspective. I need a place to quickly see this stats and know where I am.

👤 ram_rar
Its usually no(users)/month or just a flat rate / month. I would not recommend no(api_calls)/month. Its hard to forecast app cost in that case.