I'm also talking about actual people not companies (ie. T-Series, @Instagram, etc.)
#1 most followed: @Christiano (309 Million Instagram Followers)
Current Richest: Jeff Bezos ($200 Billion USD)
Therefore I'd say the era of non linear scaling taking advantage of network effects has already peaked. Disney has said they have the resources to pump out star wars movies every week but the chimp troupe doesn't have the finanical and cognitive capacities to handle it.