HACKER Q&A
📣 chheplo

What are some tools small startups use for subscription management?


Mailchimp is an expensive tool for a startup not producing revenue yet. We are building a SaaS platform and we would love something that get integrated with it. If not, is it a better idea to just develop a small module that perform the maillist, newsletters and subscription management tasks?

  👤 preommr Accepted Answer ✓
Yea, I don't know why mailchimp is so expensive.

Sendgrid is pretty good. I like it's UI and from what I've seen it has feature parity for things like marketing campaigns.

I think it just comes down to using a combination of strategies depending on the need.

Postfix - internal mailing

Amazon SES - One off emails for things like apis where trust/reputation still matter

sendgrid/moosend/etc - marketing campaigns and they also do transactional emails too, I guess. This should be around 15-30 bucks.

👤 ecesena
Check out sendy: https://sendy.co/