What are the hallmarks of an excellent, memorable talk?
How to Give a Great Research Talk https://www.youtube.com/watch?v=sT_-owjKIbA
About talking about yourself - I really like when people show a slide about themselves and talk briefly, for maybe 10-20 seconds, about what they've been involved in previously. So you can hear where they're coming from, and where their expertise lies. Especially if not many people there are likely to know anything about them.
I'd recommend checking out https://femgineer.com/present-book/ and the corresponding youtube channel: https://www.youtube.com/user/Femgineers
Her lessons on using storytelling in your talk to explain and reinforce the high-level value might be helpful for you as you structure your talk.
https://www.ted.com/talks/simon_sinek_how_great_leaders_insp...