Can I Photoshop Athletes wearing my gear if I worded it carefully

Question

Hi HN! Deciding on marketing for a lifestyle brand: if for example I said in an ad "Someday Even Tiger will be wearing these" with a shopped pic of Tiger Woods wearing my golf gloves with my logo, is this legal?If not, what work around might be? Would a disclaimer work?Thanks in advance for the brainstorming :)PS: it is not a golf related brand.

omarchowdhury · Accepted Answer

Doing this for commercial purposes without the expressed permission of the featured person is a violation: https://en.wikipedia.org/wiki/Personality_rights

pwg · Answer

> is this legalConsult a lawyer.

atypicality · Answer

If you're asking, then you likely believe in the very least it sits in a gray area.

GrumpyNl · Answer

Its advertising using his face to promote your brand.

ddingus · Answer

Why in the world would you want to exploit someone like that?
For things like this, turn it around. What if it were you?
You find a photoshop with your face using new sex toy, for example. And the slogan:
"One day, even people like RaceWon will be all in!"
:D
Also, laugh. Meant it to be funny, and thought provoking.
There are other ways.