As a Marketer which direction should I take my skills?

Question

6+ years of marketing experience and a BS in IT.Itching to become more technical or figure out what paths I can take my skills.What are some of my options in terms of learnings that can help me stand out more ie: a masters degree, technical skills, online courses?I know this is broad. Any thoughts are appreciated.

yigitcakar · Accepted Answer

I have faced a similar decision myself, and instead of going fully technical I thought I might just have the urge to create something other than marketing what other people create. After months of thinking I decided to be a designer instead of a programmer. I still write code for enjoyment and automatizing simple tasks, but I also find graphic design feeds my itch, my urge to create while also using my marketing and sales skills. And at the company I am working for, I can see how my marketing skills and thinking patterns are adding value to everything we do. If I were you, I would seek the reasons behind that urge to go technical, and find a path that you can utilize your past all the while satisfying your itch.